SEO & GEO

llms.txt Explained: What It Is and How to Create One

llms.txt gives AI systems a curated map of your most important content. Here is how to create one.

llms.txt Explained: What It Is and How to Create One

llms.txt is a proposed plain-text file placed at the root of a website (for example /llms.txt) that gives large language models a concise summary of the site and curated links to its most important pages. It complements robots.txt and sitemap.xml by helping AI systems quickly understand what your business does and where key information lives.

Why it matters

AI assistants and AI search features summarise websites. A clean, curated summary reduces the chance of misinterpretation and highlights the pages you want referenced.

What to include

  1. A heading with your brand name.
  2. A short blockquote summary of what you do.
  3. Key facts (location, services, contact).
  4. Sections with links to core pages, each with a one-line description.
  5. An optional section for secondary resources.

Example structure

# Brand Name

> One-paragraph summary of what the business does.

## Services

- Service page: one-line description

Step by step

  1. List your 20–60 most important URLs.
  2. Write a one-line description for each.
  3. Group them by topic.
  4. Publish at /llms.txt as plain text.
  5. Update it when you add key pages.

Keep it consistent

Facts in llms.txt should match your pages, schema and profiles. Consistency strengthens your entity.

This site publishes its own llms.txt. For help, hire a GEO expert.

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FAQ

Frequently asked questions

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01

Is llms.txt an official standard?

It is a proposed convention rather than a formal standard, but it is simple to implement and increasingly adopted.

02

Does llms.txt replace robots.txt?

No. robots.txt controls crawling; llms.txt provides a curated summary and links.

03

How often should I update llms.txt?

Whenever you add or remove important pages, or when key facts change.

Key takeaways

Key takeaways

llms.txt is a proposed plain-text file at a website's root that gives large language models a brand summary, key facts and curated, described links to the most important pages. Create it by listing core URLs, writing one-line descriptions, grouping by topic, publishing at /llms.txt and keeping it consistent with your pages and schema.

Topic
llms.txt
Author
DirectAppoint Editorial

DirectAppoint · info@directappoint.com

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